Peter Smith has spent thirty years building sales teams at retail at Tiffany & Co., Colibri, Hearts On Fire. He is currently executive vice president of diamond company Schachter & Co., a division of Leo Schachter, and recently put a lot of his branded sales experience and expertise into his first book, Hiring Squirrels (available on Amazon). 

Peter is a longtime friend, mentor and former colleague from my days leading marketing at Hearts On Fire.